Last
week Steve and I travelled to Adelaide for the National Sothertons Biannual
Directors Conference. When we jump in the car from the airport, we strike up a
conversation with the driver and we ask "how's business in Adelaide?"
The driver was upbeat, positive and replied with pride. He rattled
off all the construction activities happening in the city, mentioning how many
cranes are on the city skyline and how the retail economy, in particular,
dining and entertainment had shown signs of resurgence. He said his own
business has been growing year on year for the last 3-4 years with no signs of
slowing down.
He
also told us stories of the excellent service we can expect in Adelaide,
including anecdotes of his own "great service stories" from sewing a
button on a client's shirt, to delivering Subway to a guest at a hotel!
Again, he spoke with pride about his business and the referrals he
received.
It
was a pleasant ride to the hotel and it made me excited to be in the city of
Adelaide!
Afterwards,
when I reflected on the conversation, I was reminded that in business (and in
life!) "activity breeds activity".
All
of the construction activity on public facilities, hospitals and universities
has a very positive flow-on effect on the local economy. Creating jobs
and supporting local business.
Further,
our driver's own activity breeds more activity for him via referrals and repeat
business. I have no doubt that his great customer service ethic, friendly
demeanour, pride in his city and positive attitude would all guarantee him
success.
So
if you could use some more activity in your business, ramp up your own efforts.
Get out there and sell yourself, your business and your local economy.
Remember, "If it's going to be, it's up to me!"
At
Sothertons Gladstone, we are here to support you in business and in life, call
us on 07 4972 1300 if you need some fresh ideas or someone to keep you
accountable.
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