07 March 2017

Celebrating your Business Milestones by Tina Zawila

This year at Sothertons we are celebrating 40 years of serving the Gladstone community, recognising the ‘birth’ of our current business as the formation of a partnership of Lex Fagg and John Cathcart on April Fools Day (1st April) in 1977. Steve and I as the current directors, have plans to make this year one to remember!  We are taking this opportunity to pause and reflect on where we have come from, what we have achieved, and why we are still here.

Most businesses don’t celebrate success often, not because they are not successful, but often it’s because they haven’t set goals and targets that they can measure.  If you can’t measure your success, then how can you celebrate it?  

At Sothertons, we practice what we preach and have annual goals and targets which are broken down into quarters and months, so that we can manage and monitor our progress.  To keep us focused, each quarter we ‘theme’ the office to remind us of our quarterly projects, targets and goals.  And of course, at the end of the quarter, if we have achieved our goals we celebrate!

Given that this is a special year for us, we decided to use our 40th anniversary as a theme for the whole year and set 4 lots of 40 goals for the year (40 per quarter, 120 for the year):
  •          Do 40 good deeds for our community - volunteering, donating, or just helping others in some way.  Giving back to the community that has supported us for 40 years.
  •          Complete 40 professional or personal development activities – doing a course of professional study, joining a gym, reading one book a month.  Improving ourselves to improve our service to our clients.
  •          Help 40 new clients this year – continue to grow our business and help more people – start ups, business owners, investors, or salary and wage earners looking to get ahead.
  •         Undertake 40 office improvements – improve our systems and processes to drive efficiencies and productivity.  Declutter and updating our physical space to create a positive, uplifting environment.

Each week we are checking in on our progress and each quarter we will celebrate the achievement of 40 activities out of the 120 target.


What goals have you set for 2017? Are they documented and communicated with your team?  What will you do to celebrate your achievements and when?  Call us on 49721300 to tell us about your goals and plans for success.  

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